Events API & Tracking - SMASHSEND

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Send custom events from your product—signups, purchases, feature usage, anything—and trigger perfectly-timed campaigns based on what your users actually do. Use the Events API directly, or stream events from the analytic

Track any event Define your own event schemas with custom properties. Capture signups, purchases, feature adoption, churn signals—whatever matters to your business. Trigger automations Start a workflow the moment an even

From event to email in three steps 1 Send an event Your app POSTs an event to the Events API, or your analytics tool streams it in automatically. 2 Match a contact SMASHSEND attaches the event to the contact and updates

Already tracking events elsewhere? Pipe them straight into SMASHSEND from the tools you use today. PostHogComing soon SegmentComing soon MixpanelComing soon AmplitudeComing soon RudderStackComing soon

Send an onboarding series when a user completes signup - Trigger a receipt and upsell when a purchase is completed - Nudge users who started but never finished a key action - Win back accounts that show churn signals or

Track the events that matter and let SMASHSEND send the right email at exactly the right time. Connect the Events API in minutes.