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URBN Consolidates $5 billion in Online and In-Store Revenue onto Stripe | Stripe

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case-study

Words: 1,162
Reading time: 5 min
Last crawled: 2026-09-26
Cited by: 1 of their pages
Language: EN

surface: slide deck

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Opening

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Challenge

In 1970, URBN founder Dick Hayne opened a new store with a unique mission. He wanted to create a shopping experience focused on the customer’s lifestyle by showcasing an eclectic mix of products—everything from vinyl rec

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Solution

URBN recognized Stripe as the ideal partner to help support its continued retail evolution. “We partnered with Stripe because they’re going to be the payments innovator for the next decade,” said Frieman. “Stripe’s abili

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Results

Tailored solutions accommodate multibrand complexity URBN’s diverse portfolio, including Urban Outfitters, Anthropologie, and Free People, demanded a flexible payment solution. Stripe’s adaptable platform allowed each br

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